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Writing for Online Markets

September 22nd, 2017

As a first-time blogger for the Writers Bureau, please let me introduce myself – it’s relevant.

My name is Caroline Foster. I studied the Comprehensive Writing Course for beginners, with the Writers Bureau, way back in 1997. This was on the brink of the PC revolution when query submissions, article ideas, and carefully crafted covering letters were printed off and sent to editors, by post with an SAE. Emailing editors was rare. After almost 20 years writing non-fiction, in July 2017, my first book was published. Write From the Start: A Beginner’s Guide to Writing Professional Non-fiction. Although I had intended to include a sub-chapter on writing online, mainly as part of the Writing for Business chapter, it became apparent that, writing for online markets was actually a much bigger topic than I had envisaged. Read the rest of this entry »




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Somebody Should …

October 22nd, 2014

Fuss-blogCopywriters get  a rough deal, don’t you think? Journalists, scriptwriters, novelists … they all get loads of attention. Some even become proper celeb’s. But name me one copywriter whose been on the cover of a glossy mag’ or asked to appear on breakfast TV. I can’t think of any. Read the rest of this entry »




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It May Well be Copy, But is it Writing?

August 25th, 2014

heinzbeanzmeanz_60s1OK, confession time.  I cannot tell a lie. I used to be very sniffy about copywriting. ‘Those who can, do,’ I thought, ‘Those who can’t, write copy.’

How wrong can you be? Read the rest of this entry »




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Five Top Tips for Using SEO

May 28th, 2014

What is SEO?

SEO, or Search Engine Optimization, is essentially how you make your website visible to people using search engines like Google, Bing or Yahoo. Using it effectively means that your website will appear in the top few results whenever someone searches for something relevant, meaning more visits to your page! Read on for our top tips for increasing your web traffic. Read the rest of this entry »




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Copywriting – What Can You Do?

February 26th, 2014

Next week’s Course of The Week is our Complete Copywriter course. This means you’ll get £25 off the course fees next week only making it a great time to think about a new career in copywriting. But, what do copywriters do exactly? Read the rest of this entry »




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